A two-piece display card advertising "Old Continental" Whiskey from the Bernheim Distilling Co. of Louisville, KY. It features an African American boy in dapper dress and a note printed at the bottom that reads: "I take Old Continental Whiskey. What do you drink?" The reverse of the card is printed with the name of a distributor -- W.H. Hudson of Santa Rosa, California. The card opens to reveal a block of text extolling the virtues of Old Continental.

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